Merck Consumer Care’s Active Family Project has partnered with US Youth Soccer (USYS) to encourage families to Play For A Change this September. The program promotes being active together as a family through soccer, while also making a positive change in the lives of those less fortunate. To celebrate Youth Soccer Month, the Active Family Project will donate a minimum of 75 soccer kits to US Youth Soccer, filled with the equipment needed for kids in underserved communities to play. For every 100 engagements (likes, shares or comments by users) on the Active Family Project Facebook® page, during the month of September, consumers can help enable an additional donation of up to 50 more soccer kits.
Teaming up with the Active Family Project, soccer legend Brandi Chastain – member of the World Cup™ and Olympic-winning women’s soccer teams – is encouraging families to play for a change through media appearances and social media engagement. Chastain will also offer soccer tips on the Active Family Project Activity Finder, at www.activefamilyproject.com, a go-to guide for play and resource for parents looking for some instant solutions to their playtime needs.
The Play for A Change program with USYS will last through September 30. Tips from experts at USYS about how to be playful through soccer will be highlighted on the Active Family Project Activity Finder and Facebook page. Helpful information on soccer field locations and clubs in the 10 largest U.S. cities will also be featured on the Activity Finder, making it easier for families to join leagues and participate in local games – locations in more cities will roll out this fall.
The Active Family Project, launched by Merck Consumer Care in May, helps inspire families to live life more fully by spotlighting healthy habits, providing tips and information, and sharing fun family activities, while building a national community of moms dedicated to adopting and promoting an active and healthy lifestyle, for the people they care about most.
Brandi Denise Chastain
Brandi Denise Chastain (born July 21, 1968) is a professional American soccer defender and midfielder who plays for the team California Storm of Women’s Premier Soccer League and is a former member of the United States women’s national soccer team.
Chastain has played for San Jose CyberRays of the WUSA and FC Gold Pride of Women’s Professional Soccer. She is best known for her game-winning penalty shootout kick against China in the 1999 FIFA Women’s World Cup final and her bra-baring celebration afterwards. Amongst her many achievements, Chastain has won two Women’s World Cup championships, two Olympic gold medals, and an Olympic silver medal.