New York City, NY, June 20, 2013—Today, Magisto introduced a new component of its patent-pending artificial intelligence technology that furthers its mission to forever improve the personal movie-making process: helping a movie ‘make itself.’

Based on the company’s proprietary artificial intelligence algorithm, Magisto’s Emotion Sense Technology (EST) is able to unlock the emotional power of video editing and production from any smartphone.

The camera phone first made its commercial debut in the mid 1990s. Today with more than a billion smartphones on the planet, myriad devices can shoot and disseminate video in increasingly sophisticated ways. Surprisingly, the actual process of editing and producing movies has changed relatively little since its inception in the early 1900s.

“After more than 100 years, video is fast becoming the most popular medium for chronicling and sharing everyday experiences,” said Oren Boiman, CEO and founder of Magisto. “Since few of us are born directors or movie producers, translating the true emotion of an experience into a movie is really hard. With Magisto’s Emotion Sense Technology, our users movies make themselves, breaking down an extremely sophisticated process into a few clicks, and turning average video into beautiful stories.”

The Magisto algorithm generates a mechanical understanding of what’s actually occurring within the scenes of a video. Using that understanding and minimal input from the user, Magisto adjusts its decision making parameters, altering edits, time warping actions, featuring audio and visual highlights and ultimately defining the arc of a storyline. It then ascribes the selected music and graphical theme for capturing and sharing the emotion in an instant; as easy as snapping a photo.

Over a six-month beta test, which included over 60 million videos, Magisto EST has become smarter, faster and more intuitive in analyzing, identifying and replicating a user’s intended mood. Magisto has been able to refine its artificial intelligence in part because it relies on relatively long-form video and multiple photos, which contain lots of information and inferred guidelines for movie making, unlike shorter, disposable, video that delivers one-dimensional vignettes from a single point in time.

In a recent Magisto poll, 81.8 percent of users agree that their recent Magisto videos match the emotion they intended to convey. Examples of videos that have been created with different mood filters and a video news release can be found here in the Magisto VNR.

Kicking off summer, Magisto also announced that it has added two new themes to its “emotion sensing” catalogue. These themes can assist creators in conveying the appropriate mood in their video stories. “Summer Party” and “Fourth of July” will help users set a hot and carefree tone for the summer. Now Magisto users can create movies from pictures and videos and accurately convey the emotions they feel.

About Magisto
Driven by artificial intelligence and simple user experience, Magisto is a cloud based service for creating and sharing professional quality personal movies. It automatically selects the most compelling moments and, like an expert video editor, weaves them together to convey a story with customized styles and music. Magisto can be used across iOS, Android and the Web, and is the highest-rated video creation app in Google Play and iOS App stores. www.magisto.com/about and
And www.magisto.com/how-it-works

The company is funded by Horizons Ventures and Magma Venture Partner and maintains its headquarters in Tel Aviv, Israel with offices in New York and California. To learn more, visit http://www.magisto.com,

Find Magisto on Facebook https://www.facebook.com/Magisto
Follow Magisto on Twitter @magisto

Media Contacts

Paula Batson
917 873-8294
batson.paula@gmail.com
@peebb

Leigh Anne Varney
Varney Business Communication
415.713.0713
la@varneybusiness.com
@lavarney

The post Magisto Upgrades Artificial Intelligence Algorithm Introduces Emotion Sense Technology appeared first on Good News!.

EarthCam Celebrates Their 16th Anniversary with the Premiere of New Times Square Webcam Locations

WHAT: Sixteen years ago, EarthCam, Inc. was founded in New York, NY. Thursday, August 30th marks this innovative technology company’s anniversary and we are celebrating by sharing fresh, exciting webcam locations in Times Square, the Crossroads of the World! Tourists, natives and street performers can wave to viewers around the globe in front of our new StreetCam on the west side of 47th and Broadway. High above the Great White Way, the CrossroadsCam streams the bustling sounds and colorful lights of 7th Avenue.

WHY: The world’s most popular tourist destination, Times Square, is always evolving and EarthCam is ahead of the curve, replacing the world-famous 46th Street webcam locations with a new perspective. As they say on Broadway, “The show must go on!”

The live views and sounds of Times Square are available 24/7 at no cost to everyone, just click here: http://www.earthcam.com/usa/newyork/timessquare/

The new Times Square cameras can also be viewed on-the-go with EarthCam’s exclusive mobile device application. Take an instant snapshot and share with friends on Facebook and Twitter. To download the EarthCam mobile app, visit: http://www.earthcam.com/mobile/applications/timessquare/

Connect with EarthCam!

Facebook: http://www.facebook.com/pages/EarthCam/378827966436

Twitter: http://www.twitter.com/earthcam

YouTube: http://www.youtube.com/earthcam

LinkedIn: http://www.linkedin.com/in/earthcam

The post Lisa Kelly, EarthCam.com appeared first on Good News!.

EarthCam Celebrates Their 16th Anniversary with the Premiere of New Times Square Webcam Locations

WHAT: Sixteen years ago, EarthCam, Inc. was founded in New York, NY. Thursday, August 30th marks this innovative technology company’s anniversary and we are celebrating by sharing fresh, exciting webcam locations in Times Square, the Crossroads of the World! Tourists, natives and street performers can wave to viewers around the globe in front of our new StreetCam on the west side of 47th and Broadway. High above the Great White Way, the CrossroadsCam streams the bustling sounds and colorful lights of 7th Avenue.

WHY: The world’s most popular tourist destination, Times Square, is always evolving and EarthCam is ahead of the curve, replacing the world-famous 46th Street webcam locations with a new perspective. As they say on Broadway, “The show must go on!”

The live views and sounds of Times Square are available 24/7 at no cost to everyone, just click here: http://www.earthcam.com/usa/newyork/timessquare/

The new Times Square cameras can also be viewed on-the-go with EarthCam’s exclusive mobile device application. Take an instant snapshot and share with friends on Facebook and Twitter. To download the EarthCam mobile app, visit: http://www.earthcam.com/mobile/applications/timessquare/

Connect with EarthCam!

Facebook: http://www.facebook.com/pages/EarthCam/378827966436

Twitter: http://www.twitter.com/earthcam

YouTube: http://www.youtube.com/earthcam

LinkedIn: http://www.linkedin.com/in/earthcam

The post Lisa Kelly, EarthCam appeared first on Good News!.