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July/August 2025

Newsletter

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Terraformation is just one of 10 organizations recognized by the Global Warming Mitigation Project (GWMP) as winners of the 2025 Keeling Curve Prize (KCP). The Keeling Curve Prize — overseen by GWMP, a Brooklyn Story Lab partner — supports organizations developing practical, scalable answers to the climate crisis.

This year, the 10 winning organizations were announced by Jacquelyn Francis, Founder and Executive Director of GWMP, at the TED Countdown Summit main stage in Nairobi, Kenya, awarding $50,000 to each project to help expand their impact in the fight against climate change.

Learn more about the 10 winning organizations — and GWMP — here.

Travel 200 miles from any country’s shoreline and you enter the “High Seas,” the UN’s designation for international waters. The High Seas might as well be the Wild West, as there are few laws that govern this territory, which covers 43% of Earth’s surface (the ocean itself covers 71%). That chaotic lack of law jeopardizes the future health of the ocean, including the Blue Economy: the food that 3 billion people globally count on, and the economic opportunities on which 11% of the planet depends.

Elephant Mothers Elephants are a matriarchal species. This year, World Elephant Day (August 12) is honoring both the matriarch elephants AND the women conservation leaders and rangers in communities in Africa and Asia who are working to protect them.

EXCLUSIVE OFFER FOR BROOKLYN STORY LAB READERS Expert Fundraising Offer for BSL Readers Fundraising is expensive. Yes, it takes money to make money, and hiring a consultant can be hugely impactful, but doing so can also be costly. For startups or small nonprofits already reeling from the shock and awe of recent political events, that can create a barrier to entry that has existential implications. Our strategic partners at boutique fundraising firm Hudson Ferris have come up with a dynamic solution: a new platform called Margaret, which democratizes the fundraising experience at an affordable price point (hundreds a month as opposed to thousands). Membership offers unlimited fundraising questions from experts in the field via the platform. Margaret already includes partners such as Civic Hall (which has 62,000 members), fundraising CMS platform Arreva, and donor-research tool DonorAtlas, the latter two of which have integrated Margaret into their platforms. To learn more about Margaret — and a special introductory package for the Brooklyn Story Lab community — visit here. Take a Video Tour of Margaret

July/August Calendar Though the new Administration has banned references to many, there are social-awareness days or tentpole events every month that can help organizations like yours connect to a larger, purpose-driven audience. By creating content connected to these key dates, you have the potential to create viral experiences. Here are the global dates that stand out to us in July and August. 6/30-7/3: Green Climate Fund Board Meeting (Port Moresby, Papua New Guinea) 6/30-7/3: International Business Forum (Seville, Spain) 6/30-7/4: SDG Investment Fair (Seville, Spain) 7/6-7/7: BRICS Summit (Rio de Janeiro, Brazil) 7/7-7/11: Montreal Protocol, 47th Meeting (Bangkok, Thailand) 7/7-7/25: International Seabed Authority Assembly (Kingston, Jamaica) 7/8-7/11: AI for Good Global Summit (Geneva, Switzerland) 7/11: World Population Day 7/12: International Day of South-South Cooperation 2024 7/12: International Malala Day 7/14-7/23: UN High-Level Political Forum on Sustainable Development (New York, U.S.) 7/17: Day of International Criminal Justice 7/18: Nelson Mandela International Day 7/27-7/29: UN Food Systems Summit Stocktake (Addis Ababa, Ethiopia) 7/29: International Tiger Day 7/31: World Ranger Day 8/5-8/8: UN Conference on Landlocked Developing Countries (Awaza, Turkmenistan) 8/9: International Day of the World’s Indigenous Peoples 8/10: World Lion Day 8/12: International Youth Day 8/12: World Elephant Day 8/19: World Humanitarian Day 8/20: World World Mosquito Day Day 8/23: International Day for Remembrance of the Slave Trade and Its Abolition 8/24-8/28: World Water Week (Stockholm, Sweden) 8/26: Women’s Equality Day 8/27: World Lake Day 8/29: International Day Against Nuclear Tests Ask us how to create noteworthy content that connects with these dates for your purpose-driven organization or brand — or how to get more attention for your social media, digital media, or feature stories. Contact Us Let’s Tell Your Story Brooklyn Story Lab is a globally focused media consultancy that creates content solutions for purpose-driven organizations, with a particular focus on their social good commitments. Our work is aligned with the United Nations’ Sustainable Development Goals — a blueprint for making sure no one on the planet is left behind. If you would like your purpose-driven project to reach new audiences and deliver more impact, we’d love to help you tell the story through our Content Solutions:   Articles and Impact Stories Brand Strategy Campaign Ideation and Execution Content Strategy and Storytelling Fundraising Collateral and Strategy Newsletters Op-Eds and Thought Leadership Podcasts: Audio and Video Seminars, Panels, and Moderated Events Social Media Campaigns and Events Storytelling Workshops Strategic Partnerships Video: Longform and Short Web Design and Development Please send us more information about your project so we can help you get started. Fill out our contact form here, or email info@brooklynstorylab.net.   Get in Touch

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Good News speaks to Andrea Stark, Public Relations Coordinator for The Ritz-Carlton at Half Moon Bay a few years ago, and the Good News it is still breath taking:).  Set atop an ocean bluff, overlooking 50 miles of rugged California coastline, the AAA Five Diamond Ritz-Carlton, Half Moon Bay is a magnificent 26l-room spa and golf resort.  The property opened in spring 2001 and is the first luxury resort to open along the Northern California coast in over a decade. The timeless oceanfront estate provides guests with a relaxed yet refined experience, whether for a romantic getaway, meeting or special event. The resort opened spring 2001 and has earned the prestigious AAA Five Diamond Award for the tenth consecutive year.

Located a mere 30 minutes from the San Francisco International Airport and less than one hour from Silicon Valley and downtown San Francisco, The Ritz-Carlton, Half Moon Bay feels a world away. Featuring an exterior façade of natural cedar shingles, the design evokes memories of the grand seaside lodges of the 19th century with its signature Shingle Style architecture creating a regional “sense of place.”  Epitomizing the relaxed elegance and high-tech features of the new generation of Ritz-Carlton properties, the resort’s interior includes hardwood floors, large stone fireplaces and floor-to-ceiling windows highlighting the spectacular ocean vistas.

The majority of the guestrooms and suites at The Ritz-Carlton, Half Moon Bay offer panoramic ocean views, and most include comfortable window seats, inviting fireplaces, or spacious terraces.  Appropriate for a hotel located between San Francisco and Silicon Valley, each room is equipped with high-tech features including wireless, high-speed Internet access and laptop accommodating safes.  Adjacent to the main building are three cottage houses, offering an intimate setting for business retreats, weekend getaways or small groups.  The Ritz-Carlton Club Lounge creates the feel of a “hotel within a hotel” and offers a dedicated concierge, and five complimentary food and beverage presentations throughout the day.

With more than 17,000-square-feet of meeting and event space, including a 7,100 square-foot ballroom, The Ritz-Carlton, Half Moon Bay is the perfect choice for everything from intimate gatherings of 10 to grand events for 400. Outdoor function areas offer spectacular views of the ocean and nearby Santa Cruz Mountains. Its convenient location makes the resort a most suitable choice.

Dining choices at the resort are exemplified at the nautically inspired Navio, which serves the finest coastal cuisine from a 1,000 square-foot display kitchen. The relaxed setting of The Conservatory Lounge offers a bistro menu throughout the day and The Wine Room contains over 5,000 bottles of international wines and includes sommelier-selected wine flights.

Situated between two Half Moon Bay Golf Links courses, the resort is tailor made for golfers. The Old Course’s 18^th hole has been ranked among the 100 best in America and The Ocean Course offers ocean views from every hole.  Resort guests enjoy full privileges at both courses.

A 16,000-square-foot Spa and Fitness Center offers a lavish setting to indulge in the co-ed Roman mineral bath and enjoy treatments such as the Pumpkin Body Peel, inspired by Half Moon Bay’s annual Pumpkin Festival.  Other recreational attractions at the resort include a scenic coastal walking path leading to secluded beaches and picnic places, a tennis center, basketball half-court and patio area with outdoor fireplace. Nearby activities include horseback riding, deep-sea fishing, whale watching, sea kayaking, hiking, biking and antiquing.

For additional information on The Ritz-Carlton, Half Moon Bay, please contact Steven Holt, Market Director, Public Relations for Northern California at (415) 364- 3479, by email Steven.Holt@ritzcarlton.com or visit www.ritzcarlton.com/hmb.

Contact: Steven H. Holt                                                                                   600 Stockton at California

Market Director, Public Relations                                                                     San Francisco, CA 94108

Email: steven.holt@ritzcarlton.com                                                               Cell:   415-312-8264

The Ritz-Carlton, Half Moon Bay Launches New Pet-friendly Program at Coastal Resort

Resort’s New Pampered Pooch Program and Pet-Friendly Guesthouses welcome Guests with Pets

HALF MOON BAY, CALIF. – September 14, 2011 – As more and more hotel guests enjoy traveling with their best friends, their pets that is, The Ritz-Carlton, Half Moon Bay has created two new programs to welcome pets as guests. Pet-friendly guesthouses and the resort’s signature Pampered Pooch program make the resort one of the most pet-friendly in The Ritz-Carlton family.  “Many of our guests live in and around the San Francisco Bay Area often driving to the resort, so it is easy for them to travel with their pets,” said Jay Heidenreich, Director of Sales & Marketing. “Now we’ve made pets as welcome at the resort as any of our guests.”

The resort has created newly-designated Guesthouses, which are specifically pet-friendly and located along the Coastal Trail.  The Guesthouses are larger to accommodate an extra pet-guest and have easy access to the green lawns right outside. When pets check into the Guesthouses, a special amenity including bowls for food and water, a dog bed, a chew toy and woof or meow door-hanger sign to alert the housekeepers. A one-time cleaning fee of $95 is charged for each Guesthouse occupied by a pet. Dog waste bags are also set in stations near the Guesthouses and recommendations on nearby walking areas are provided to guests upon check-in.

In addition to the accommodations, the resort has launched a Pampered Pooch program which is an activity program for dogs.  It’s not a babysitting, or a dog sitting service instead it is a time of activity and entertainment for dogs. Dog walking along the Coastal Trail, playing fetch with a tennis ball, as well as walking along the beach below the stunning coastal cliffs are activities dogs will enjoy. Body-brushing and grooming services are also all available.

For more information or to confirm your reservation, please contact your travel professional, visit www.ritzcarlton.com/hmb or call Ritz-Carlton worldwide reservations at (800) 241-3333. Visit www.experiencehalfmoonbay.com to learn more about the destination.

Situated 23 miles southwest of the San Francisco International Airport, The Ritz-Carlton, Half Moon Bay is a 261-room destination spa and golf coastal hotel and the San Francisco Bay Area’s only oceanfront resort. Set atop a rugged bluff overlooking 50 miles of pristine California coastline, the timeless oceanfront estate provides guests with a relaxed yet refined experience, whether for a romantic getaway, meeting or special event.

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