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		<title>NOT GREAT GOOD NEWS FOR NEW YORK CITY FINANCES, SHARED BY COMPTROLLER MARK LEVINE&#8230;LET&#8217;S DO OUR PART!</title>
		<link>https://goodnewsplanet.com/not-great-good-news-for-new-york-city-finances-shared-by-comptroller-mark-levine-lets-do-our-part/</link>
		
		<dc:creator><![CDATA[Austin Tang]]></dc:creator>
		<pubDate>Fri, 13 Feb 2026 14:20:37 +0000</pubDate>
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					<description><![CDATA[<p> New York by the Numbers Monthly Economic and Fiscal Outlook  No. 110 &#8211; February 2026 READ MORE A Message from the Comptroller &#160; Budget season is in full swing and I just returned from Albany where I testified about the state of the City’s finances, the significant challenges we currently face, and the urgent need &#8230;</p>
<p>The post <a href="https://goodnewsplanet.com/not-great-good-news-for-new-york-city-finances-shared-by-comptroller-mark-levine-lets-do-our-part/">NOT GREAT GOOD NEWS FOR NEW YORK CITY FINANCES, SHARED BY COMPTROLLER MARK LEVINE&#8230;LET&#8217;S DO OUR PART!</a> appeared first on <a href="https://goodnewsplanet.com">Good News!</a>.</p>
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<h1><strong> New York by the Numbers<br />
Monthly Economic and Fiscal Outlook </strong></h1>
<p><a href="https://goodnewsplanet.com/wp-content/uploads/2026/02/nyc_1.jpg"><img fetchpriority="high" decoding="async" class="size-full wp-image-88972 aligncenter" src="https://goodnewsplanet.com/wp-content/uploads/2026/02/nyc_1.jpg" alt="" width="1140" height="621" srcset="https://goodnewsplanet.com/wp-content/uploads/2026/02/nyc_1.jpg 1140w, https://goodnewsplanet.com/wp-content/uploads/2026/02/nyc_1-300x163.jpg 300w, https://goodnewsplanet.com/wp-content/uploads/2026/02/nyc_1-1024x558.jpg 1024w, https://goodnewsplanet.com/wp-content/uploads/2026/02/nyc_1-768x418.jpg 768w" sizes="(max-width: 1140px) 100vw, 1140px" /></a></td>
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<p><strong>No. 110 &#8211; February 2026</strong></p>
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<div align="center"><a href="https://click.ngpvan.com/k/125266331/601236557/353660896?nvep=ew0KICAiVGVuYW50VXJpIjogIm5ncHZhbjovL3Zhbi9FQS9FQTAxOS8xLzExMDQyMCIsDQogICJEaXN0cmlidXRpb25VbmlxdWVJZCI6ICJkOWQ1ZjJiYS01YjA4LWYxMTEtODMyZS0wMDIyNDgyYTk3MzMiLA0KICAiRW1haWxBZGRyZXNzIjogInBhdWwuc2xhZGt1czFAZ21haWwuY29tIg0KfQ%3D%3D&amp;hmac=6DnU_bQBxBbmRS2IcndiemcWTBLXZJlEuL_cz6LrO1A=&amp;emci=b19dc444-2c08-f111-832e-0022482a9733&amp;emdi=d9d5f2ba-5b08-f111-832e-0022482a9733&amp;ceid=6206012" target="_blank" rel="nofollow noopener noreferrer"><strong>READ MORE</strong></a></div>
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<h1><strong>A Message from the Comptroller</strong></h1>
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<td class="yiv2849423044m_2755717240564568321pad">&nbsp;</p>
<p>Budget season is in full swing and I just returned from Albany where I testified about the state of the City’s finances, the significant challenges we currently face, and the urgent need for greater investment in New York City through State funding.</p>
<p>As you’ve likely heard, the City faces a multi-billion-dollar budget gap in the next two years.</td>
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<div><a href="https://click.ngpvan.com/k/125266332/601236558/-1159997725?igsh=dzd4bXh6OXk5ZTcw&amp;nvep=ew0KICAiVGVuYW50VXJpIjogIm5ncHZhbjovL3Zhbi9FQS9FQTAxOS8xLzExMDQyMCIsDQogICJEaXN0cmlidXRpb25VbmlxdWVJZCI6ICJkOWQ1ZjJiYS01YjA4LWYxMTEtODMyZS0wMDIyNDgyYTk3MzMiLA0KICAiRW1haWxBZGRyZXNzIjogInBhdWwuc2xhZGt1czFAZ21haWwuY29tIg0KfQ%3D%3D&amp;hmac=6DnU_bQBxBbmRS2IcndiemcWTBLXZJlEuL_cz6LrO1A=&amp;emci=b19dc444-2c08-f111-832e-0022482a9733&amp;emdi=d9d5f2ba-5b08-f111-832e-0022482a9733&amp;ceid=6206012" target="_blank" rel="nofollow noopener noreferrer"><img decoding="async" title="screenshot of NYC Comptroller Brad Levine talking" src="https://ecp.yusercontent.com/mail?url=https%3A%2F%2Fprod.cdn.everyaction.com%2Fimages%2Fvan%2FEA%2FEA019%2F1%2F110420%2Fimages%2Fbudget-explainer-video.png&amp;t=1770992282&amp;ymreqid=ca750148-19b0-b4f4-1c70-ff02ad014100&amp;sig=eFAhL8ZLvMxvq8z0kMmgSw--~D" alt="screenshot of NYC Comptroller Brad Levine talking" width="300" height="auto" /></a></div>
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<p>It’s not all doom and gloom, however; revenue is high and revised tax receipts are up this year. Still, New York remains a city of contradictions.</p>
<p>The stock market is at an all-time high — the Dow above 50,000 for the first time ever — yet nearly 90,000 New Yorkers slept in our shelters last night.</p>
<p>New York City is home to more billionaires than any other city in the world. And yet nearly one in four New Yorkers live in poverty. That’s 2 million people, including 420,000 children.</p>
<p>And this month’s <em>New York by the Numbers, </em>our monthly economic snapshot, reflects that disconnect.</p>
<p>While New York City’s office market has continued its steady and robust rebound in early 2026, job growth remains stagnant, with weekly jobless claims creeping upward in January and persistent hiring challenges for recent graduates which could further hamper future job growth.</p>
<p>Rents continue to soar, which means shelter costs and the City’s contribution to rent subsidy programs are also rising. At the same time, New York City remains a preeminent destination with tourism numbers coming in stronger than last January and higher consumer confidence than the rest of the country.</p>
<p>These contradictions are also evident in the City’s budget. With a fiscal gap not seen since the Great Recession, all options are on the table and a stronger partnership with Albany will be essential — after all, New York City sends far more money to the state than we receive in return; by one recent estimate, more than $20 billion.</p>
<p>If we act now with clarity, urgency, and a real partnership with Albany, we can create a more resilient fiscal foundation, steel ourselves for the uncertainty ahead, and be a city and state that leaves no one behind.</p>
<p>As always, we will continue to track these trends closely and share clear, data-driven insights to help New Yorkers understand what’s happening in our economy, and what it means for the City’s future.</p>
<p>Sincerely,</p>
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<p>New York City Comptroller Mark D. Levine</p>
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<h1>Table of Contents</h1>
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<p><a href="https://click.ngpvan.com/k/125266333/601236559/353660896?nvep=ew0KICAiVGVuYW50VXJpIjogIm5ncHZhbjovL3Zhbi9FQS9FQTAxOS8xLzExMDQyMCIsDQogICJEaXN0cmlidXRpb25VbmlxdWVJZCI6ICJkOWQ1ZjJiYS01YjA4LWYxMTEtODMyZS0wMDIyNDgyYTk3MzMiLA0KICAiRW1haWxBZGRyZXNzIjogInBhdWwuc2xhZGt1czFAZ21haWwuY29tIg0KfQ%3D%3D&amp;hmac=6DnU_bQBxBbmRS2IcndiemcWTBLXZJlEuL_cz6LrO1A=&amp;emci=b19dc444-2c08-f111-832e-0022482a9733&amp;emdi=d9d5f2ba-5b08-f111-832e-0022482a9733&amp;ceid=6206012#the-u-s-economy" target="_blank" rel="nofollow noopener noreferrer">The U.S. Economy</a></p>
<p><a href="https://click.ngpvan.com/k/125266334/601236560/353660896?nvep=ew0KICAiVGVuYW50VXJpIjogIm5ncHZhbjovL3Zhbi9FQS9FQTAxOS8xLzExMDQyMCIsDQogICJEaXN0cmlidXRpb25VbmlxdWVJZCI6ICJkOWQ1ZjJiYS01YjA4LWYxMTEtODMyZS0wMDIyNDgyYTk3MzMiLA0KICAiRW1haWxBZGRyZXNzIjogInBhdWwuc2xhZGt1czFAZ21haWwuY29tIg0KfQ%3D%3D&amp;hmac=6DnU_bQBxBbmRS2IcndiemcWTBLXZJlEuL_cz6LrO1A=&amp;emci=b19dc444-2c08-f111-832e-0022482a9733&amp;emdi=d9d5f2ba-5b08-f111-832e-0022482a9733&amp;ceid=6206012#new-york-city-economy" target="_blank" rel="nofollow noopener noreferrer">New York City Economy</a></p>
<p><a href="https://click.ngpvan.com/k/125266335/601236561/353660896?nvep=ew0KICAiVGVuYW50VXJpIjogIm5ncHZhbjovL3Zhbi9FQS9FQTAxOS8xLzExMDQyMCIsDQogICJEaXN0cmlidXRpb25VbmlxdWVJZCI6ICJkOWQ1ZjJiYS01YjA4LWYxMTEtODMyZS0wMDIyNDgyYTk3MzMiLA0KICAiRW1haWxBZGRyZXNzIjogInBhdWwuc2xhZGt1czFAZ21haWwuY29tIg0KfQ%3D%3D&amp;hmac=6DnU_bQBxBbmRS2IcndiemcWTBLXZJlEuL_cz6LrO1A=&amp;emci=b19dc444-2c08-f111-832e-0022482a9733&amp;emdi=d9d5f2ba-5b08-f111-832e-0022482a9733&amp;ceid=6206012#new-york-city-economy" target="_blank" rel="nofollow noopener noreferrer">City Finances</a></p>
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<h1>Highlights</h1>
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<ul>
<li>The U.S. unemployment rate, which had reached a 4-year high in December, receded slightly in January, and private-sector employment notched its largest monthly gain in just over a year (+172K). However, job creation during 2024 and 2025 was revised down substantially.</li>
<li>In NYC, both initial weekly jobless claims and continuing claims, which had remained fairly subdued up until mid-January, have risen in recent weeks—likely driven by the nurses’ strike and harsh weather.</li>
<li>Consumer confidence fell nationwide for the sixth straight month in January; in New York State, confidence retreated from its highest level of the year, but it remained above the U.S. average.</li>
<li>Regional business sentiment improved somewhat in January but is still at tepid levels, based on the New York Fed’s surveys of manufacturers and service firms.</li>
<li>While the nationwide office market has struggled to recover, New York City’s market has continued its steady and fairly robust rebound in early 2026.</li>
<li>Tourism in New York City registered a bit less of a seasonal slowdown in January than usual, as both hotel occupancy and Broadway attendance were up noticeably from a year earlier.</li>
<li>Over the past 12 months, the average asylum seeker shelter census decreased by 38%, while the non-asylum-seeking population declined by 2%.</li>
<li>As of the end of January, the City’s total full-time staffing headcount was 292,483, compared to 305,777 authorized positions in the FY 2026 November Financial Plan, resulting in a vacancy rate of 4.3%.</li>
<li>Total tax revenue collected over the first half of this Fiscal Year (through December 2025) has risen by 6.8% ($3.15 billion) over a year earlier, led by strong growth in Personal Income Taxes &amp; PTET.</li>
<li>As of February 2nd, the cash balance stood at $9.04 billion, down from $13.52 billion at the same time last year.</li>
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<div align="center"><a href="https://click.ngpvan.com/k/125266336/601236562/353660896?nvep=ew0KICAiVGVuYW50VXJpIjogIm5ncHZhbjovL3Zhbi9FQS9FQTAxOS8xLzExMDQyMCIsDQogICJEaXN0cmlidXRpb25VbmlxdWVJZCI6ICJkOWQ1ZjJiYS01YjA4LWYxMTEtODMyZS0wMDIyNDgyYTk3MzMiLA0KICAiRW1haWxBZGRyZXNzIjogInBhdWwuc2xhZGt1czFAZ21haWwuY29tIg0KfQ%3D%3D&amp;hmac=6DnU_bQBxBbmRS2IcndiemcWTBLXZJlEuL_cz6LrO1A=&amp;emci=b19dc444-2c08-f111-832e-0022482a9733&amp;emdi=d9d5f2ba-5b08-f111-832e-0022482a9733&amp;ceid=6206012" target="_blank" rel="nofollow noopener noreferrer"><strong>View the February Newsletter</strong></a></div>
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<h1>In Case You Missed It</h1>
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<p>Over the past month, the Comptroller&#8217;s Office released the following announcements on the state of NYC&#8217;s economy and finances:</p>
<ul>
<li><a href="https://click.ngpvan.com/k/125266337/601236563/1613677355?nvep=ew0KICAiVGVuYW50VXJpIjogIm5ncHZhbjovL3Zhbi9FQS9FQTAxOS8xLzExMDQyMCIsDQogICJEaXN0cmlidXRpb25VbmlxdWVJZCI6ICJkOWQ1ZjJiYS01YjA4LWYxMTEtODMyZS0wMDIyNDgyYTk3MzMiLA0KICAiRW1haWxBZGRyZXNzIjogInBhdWwuc2xhZGt1czFAZ21haWwuY29tIg0KfQ%3D%3D&amp;hmac=6DnU_bQBxBbmRS2IcndiemcWTBLXZJlEuL_cz6LrO1A=&amp;emci=b19dc444-2c08-f111-832e-0022482a9733&amp;emdi=d9d5f2ba-5b08-f111-832e-0022482a9733&amp;ceid=6206012" target="_blank" rel="nofollow noopener noreferrer">Testimony of NYC Comptroller Levine at the New York Senate Finance &amp; Assembly Ways and Means Joint Hearing on the Proposed 2026-2027 New York State Executive Budget</a></li>
<li><a href="https://click.ngpvan.com/k/125266338/601236564/-1268504934?nvep=ew0KICAiVGVuYW50VXJpIjogIm5ncHZhbjovL3Zhbi9FQS9FQTAxOS8xLzExMDQyMCIsDQogICJEaXN0cmlidXRpb25VbmlxdWVJZCI6ICJkOWQ1ZjJiYS01YjA4LWYxMTEtODMyZS0wMDIyNDgyYTk3MzMiLA0KICAiRW1haWxBZGRyZXNzIjogInBhdWwuc2xhZGt1czFAZ21haWwuY29tIg0KfQ%3D%3D&amp;hmac=6DnU_bQBxBbmRS2IcndiemcWTBLXZJlEuL_cz6LrO1A=&amp;emci=b19dc444-2c08-f111-832e-0022482a9733&amp;emdi=d9d5f2ba-5b08-f111-832e-0022482a9733&amp;ceid=6206012" target="_blank" rel="nofollow noopener noreferrer">Comptroller Levine releases </a><a href="https://click.ngpvan.com/k/125266339/601236565/-1268504934?nvep=ew0KICAiVGVuYW50VXJpIjogIm5ncHZhbjovL3Zhbi9FQS9FQTAxOS8xLzExMDQyMCIsDQogICJEaXN0cmlidXRpb25VbmlxdWVJZCI6ICJkOWQ1ZjJiYS01YjA4LWYxMTEtODMyZS0wMDIyNDgyYTk3MzMiLA0KICAiRW1haWxBZGRyZXNzIjogInBhdWwuc2xhZGt1czFAZ21haWwuY29tIg0KfQ%3D%3D&amp;hmac=6DnU_bQBxBbmRS2IcndiemcWTBLXZJlEuL_cz6LrO1A=&amp;emci=b19dc444-2c08-f111-832e-0022482a9733&amp;emdi=d9d5f2ba-5b08-f111-832e-0022482a9733&amp;ceid=6206012" target="_blank" rel="nofollow noopener noreferrer">annual review of City Minority and Women-owned Business Enterprise (M/WBEs) Procurement for Fiscal Year 2025</a></li>
<li><a href="https://click.ngpvan.com/k/125266341/601236567/-1703351313?nvep=ew0KICAiVGVuYW50VXJpIjogIm5ncHZhbjovL3Zhbi9FQS9FQTAxOS8xLzExMDQyMCIsDQogICJEaXN0cmlidXRpb25VbmlxdWVJZCI6ICJkOWQ1ZjJiYS01YjA4LWYxMTEtODMyZS0wMDIyNDgyYTk3MzMiLA0KICAiRW1haWxBZGRyZXNzIjogInBhdWwuc2xhZGt1czFAZ21haWwuY29tIg0KfQ%3D%3D&amp;hmac=6DnU_bQBxBbmRS2IcndiemcWTBLXZJlEuL_cz6LrO1A=&amp;emci=b19dc444-2c08-f111-832e-0022482a9733&amp;emdi=d9d5f2ba-5b08-f111-832e-0022482a9733&amp;ceid=6206012" target="_blank" rel="nofollow noopener noreferrer">Comptroller Mark Levine Calls for Oversight of Palantir’s Involvement with the Department of Homeland Security and U.S. Immigration and Customs Enforcement </a></li>
<li><a href="https://click.ngpvan.com/k/125266342/601236568/464555082?nvep=ew0KICAiVGVuYW50VXJpIjogIm5ncHZhbjovL3Zhbi9FQS9FQTAxOS8xLzExMDQyMCIsDQogICJEaXN0cmlidXRpb25VbmlxdWVJZCI6ICJkOWQ1ZjJiYS01YjA4LWYxMTEtODMyZS0wMDIyNDgyYTk3MzMiLA0KICAiRW1haWxBZGRyZXNzIjogInBhdWwuc2xhZGt1czFAZ21haWwuY29tIg0KfQ%3D%3D&amp;hmac=6DnU_bQBxBbmRS2IcndiemcWTBLXZJlEuL_cz6LrO1A=&amp;emci=b19dc444-2c08-f111-832e-0022482a9733&amp;emdi=d9d5f2ba-5b08-f111-832e-0022482a9733&amp;ceid=6206012" target="_blank" rel="nofollow noopener noreferrer">Comptroller Levine Projects $2.2 Billion Budget Shortfall in Fiscal Year 2026 and $10.4 Billion in Fiscal Year 2027</a></li>
<li><a href="https://click.ngpvan.com/k/125266343/601236569/1106765829?nvep=ew0KICAiVGVuYW50VXJpIjogIm5ncHZhbjovL3Zhbi9FQS9FQTAxOS8xLzExMDQyMCIsDQogICJEaXN0cmlidXRpb25VbmlxdWVJZCI6ICJkOWQ1ZjJiYS01YjA4LWYxMTEtODMyZS0wMDIyNDgyYTk3MzMiLA0KICAiRW1haWxBZGRyZXNzIjogInBhdWwuc2xhZGt1czFAZ21haWwuY29tIg0KfQ%3D%3D&amp;hmac=6DnU_bQBxBbmRS2IcndiemcWTBLXZJlEuL_cz6LrO1A=&amp;emci=b19dc444-2c08-f111-832e-0022482a9733&amp;emdi=d9d5f2ba-5b08-f111-832e-0022482a9733&amp;ceid=6206012" target="_blank" rel="nofollow noopener noreferrer">Comptroller Levine, NYS Comptroller Thomas DiNapoli, and Leading National Public Pension Plans Announce Second Annual Emerging Managers Week</a></li>
</ul>
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<td><a href="https://click.ngpvan.com/k/125266347/601236573/-209658557?nvep=ew0KICAiVGVuYW50VXJpIjogIm5ncHZhbjovL3Zhbi9FQS9FQTAxOS8xLzExMDQyMCIsDQogICJEaXN0cmlidXRpb25VbmlxdWVJZCI6ICJkOWQ1ZjJiYS01YjA4LWYxMTEtODMyZS0wMDIyNDgyYTk3MzMiLA0KICAiRW1haWxBZGRyZXNzIjogInBhdWwuc2xhZGt1czFAZ21haWwuY29tIg0KfQ%3D%3D&amp;hmac=6DnU_bQBxBbmRS2IcndiemcWTBLXZJlEuL_cz6LrO1A=&amp;emci=b19dc444-2c08-f111-832e-0022482a9733&amp;emdi=d9d5f2ba-5b08-f111-832e-0022482a9733&amp;ceid=6206012" target="_blank" rel="nofollow noopener noreferrer"><img decoding="async" title="Office of the New York City Comptroller Brad Lander" src="https://ecp.yusercontent.com/mail?url=https%3A%2F%2Fprod.cdn.everyaction.com%2Fimages%2Fvan%2FEA%2FEA019%2F1%2F110420%2Fimages%2FGroup%252010.png&amp;t=1770992282&amp;ymreqid=ca750148-19b0-b4f4-1c70-ff02ad014100&amp;sig=_A4dI4_Rk665TNJTrQIK0Q--~D" alt="Office of the New York City Comptroller Brad Lander" width="32" height="auto" /></a></td>
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<p>Office of the New York City Comptroller<br />
Office of New York City Comptroller Mark D. Levine<br />
1 Centre Street<br />
New York, NY 10007<br />
United States</p>
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]]></content:encoded>
					
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">88971</post-id>	</item>
		<item>
		<title>Digital Hollywood</title>
		<link>https://goodnewsplanet.com/digital-hollywood/</link>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Wed, 09 Apr 2014 16:10:03 +0000</pubDate>
				<category><![CDATA[Good News Corporate]]></category>
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		<guid isPermaLink="false">http://goodnewsplanet.com/?p=41365</guid>

					<description><![CDATA[<p>Branded Media Marketing &#8211; Across Platforms &#8211; TV, Film, Broadband, Mobile, Virtual Economies, Music and Games &#8211; Reinventing the Commerce &#38; Media Model With the attention of the consumer being assaulted by a host of great technologies &#8211; from games and broadband to tablets &#8211; devices as well as content programming, the task of the &#8230;</p>
<p>The post <a href="https://goodnewsplanet.com/digital-hollywood/">Digital Hollywood</a> appeared first on <a href="https://goodnewsplanet.com">Good News!</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><a href="http://goodnewsplanet.com/wp-content/uploads/2014/04/digital_hollywood_media_summit_1.jpg"><img decoding="async" class="alignleft  wp-image-41366" style="border: 4px solid black;" alt="digital_hollywood_media_summit_1" src="http://goodnewsplanet.com/wp-content/uploads/2014/04/digital_hollywood_media_summit_1.jpg" width="691" height="389" srcset="https://goodnewsplanet.com/wp-content/uploads/2014/04/digital_hollywood_media_summit_1.jpg 1920w, https://goodnewsplanet.com/wp-content/uploads/2014/04/digital_hollywood_media_summit_1-300x168.jpg 300w" sizes="(max-width: 691px) 100vw, 691px" /></a><br />
<iframe src="//www.youtube.com/embed/0Io7tE0mA0c" height="360" width="640" allowfullscreen="" frameborder="0"></iframe><br />
Branded Media Marketing &#8211; Across Platforms &#8211; TV, Film, Broadband, Mobile, Virtual Economies, Music and Games &#8211; Reinventing the Commerce &amp; Media Model<br />
With the attention of the consumer being assaulted by a host of great technologies &#8211; from games and broadband to tablets &#8211; devices as well as content programming, the task of the client, the agency and content provider raising their message above the clutter is daunting. With every challenge, however there exists the opportunity to reinvent the process, and in the evolving world of branded media marketing, the creativity at hand is impressive. The industry&#8217;s TV, music, wireless, film and broadband marketing teams are reinventing the world of entertainment, branding and marketing. In this session, we will gain further insight into the structures of our industry&#8217;s future.<br />
Andy Marks, Managing Director, MATTER, Inc.<br />
Rob Donnell, founder and president, Brand Arc<br />
Harry Kargman, Founder &amp; CEO, Kargo<br />
Peter Bray, EVP, Director of Digital Strategy, Saatchi NY<br />
Frank Kavilanz, General Manager of Partnerships and Revenue, Bedrocket<br />
Neil McGinness, CEO, Weekly World News, Moderator</p>
<p>Andy Marks, Managing Director, MATTER, Inc., the entertainment and sports marketing division of Edelman, the world&#8217;s largest independent PR firm. He joined Edelman when it acquired MATTER, a leading branded entertainment and content development consultancy Andy co-founded to develop marketing and media partnerships between leading brands, and entertainment companies and content creators. With MATTER operating within the Edelman fold, Andy has drawn upon his expertise to create entertainment marketing and content opportunities for Edelman&#8217;s industry-spanning client roster, and has built the division into a full service entertainment and sports marketing practice operating worldwide. He provides ongoing strategic business and entertainment counsel for clients including Brita, Amtrak, Hidden Valley Ranch, Pepsi, Dove, Johnson &amp; Johnson, and the Empire State Building; and has advised clients including Butterball, Nissan, Knitting Factory Entertainment, History Channel, and BET, among others. He has worked with non-profit organizations such as the McCormick Foundation, the American Heart Association, Step-Up Women&#8217;s Network, Music Empowers Foundation, and The Creative Coalition on developing mutually beneficial corporate and entertainment partnerships. Andy has placed a number of clients in TV partnerships with programs including The Biggest Loser, Top Chef, Cake Boss, and Project Runway, and partnered brand clients with celebrities including Natalie Portman, Wynonna Judd, Tim Burton, Joe Pantoliano, Ricki Lake, Emme, Marisa Tomei, and Bob Harper. He has developed original branded content programs for clients Anvil Organics, AstraZeneca, Hidden Valley Ranch, and ArmorAll, among others, and launched Edelman Studios, a virtual studio pairing content creators with brands looking for new ways to reach consumers; clients Burger King, Butterball, Expedia and Philadelphia Cream Cheese sourced hundreds of concepts from a community of nearly 1,000 emerging and established storytellers. Before MATTER, Andy served as executive vice president of brand partnerships at Hypnotic, a multi-media production company backed by Universal Studios, where he specialized in bridging the Madison and Vine divide. While there, Andy launched several pioneering branded entertainment initiatives including Reebok&#8217;s Terry Tate, Office Linebacker, recently voted one of the top ten best Super Bowl ad campaigns of the last decade; the Chrysler Million Dollar Film Festival, as well as programs for Ford, Coca Cola, and Nintendo. Prior to Hypnotic, Andy was director of Advertising and Sponsorship Sales at the Hollywood Stock Exchange (HSX), a simulated online stock market where consumers can buy and sell fictional “shares” in movies and stars. He spent five years as a producer and professional actor with roles in TV, feature films and theatre. He began his career at the Chubb Group in property and casualty insurance underwriting and risk management. He holds a B.A. in geology and environmental studies from Colgate University and resides in New York City with wife Nanette and their two children.</p>
<p>Rob Donnell, Founder and President of Brand Arc: An award-winning veteran of the advertisingindustry, Rob Donnell is Founder and President of Brand Arc, a Los Angeles-based firm responsible for developing groundbreaking product integrations for major brands such as Toyota and Lexus across TV, film, video games, mobile and digital platforms. Brand Arc is a three-time winner of Madison &amp; Vine&#8217;s “Five Best Integrations of the Year,” a 10-time winner of iTVX&#8217;s “Featured Placement of the Week” a highlight of the ANA&#8217;s “Best Practices in Branded Entertainment.” Most recently, the agency has been honored with a 2012 One Show Entertainment Gold Pencil in the Television Scripted Series category for its Toyota Prius integration on the HBO series “Curb Your Enthusiasm.” Donnell&#8217;s deals for longtime client Toyota include three consecutive seasons of highly visible integration into ABC&#8217;s Emmy-winning comedy, “Modern Family,” nine consecutive seasons in Bravo&#8217;s hit competition show, “Top Chef,” and recent car giveaways to recession-wracked guests on the syndicated talk show “Ellen.” Donnell and his team created the first-ever co-promotion between a pharmaceutical marketer, Roche, and a feature film, Warner Bros.&#8217; blockbuster “Happy Feet.” In other firsts, he helped integrate the Toyota Yaris into five separate sketches on Fox&#8217;s late-night comedy, “Mad TV,” created the first brand-financed “mobisodes” with Sprint for the action thriller, “Prison Break,” and initiated the first-ever brand-sponsored DVD prequel for Fox&#8217;s hit drama, “24.” Though Donnell launched Brand Arc in 2005 primarily to service Toyota, he has also worked with an impressive list of clients including Lexus, AT&amp;T, Roche and GSW. Other Brand Arc services include strategic brand development, creative development, media planning, co-promotion and event marketing.</p>
<p>Peter Bray is currently Director of Digital at Saatchi &amp; Saatchi NY. The largest agency within the global network is home to a diverse portfolio of global and US brands, including: Tide, Pampers, Cheerios, Head &amp; Shoulders, Iams, Yoplait, Miller Lite as well as Chase Sapphire, Lenovo, Folgers, Capri Sun, Theraflu and Triaminic. Peter finds himself fortunate to have built a 17 year global career around the business of digital, ensuring it fits within not just integrated communications offerings, but is also used to transform business and unleash growth opportunities. In addition to agency life, he has also been a Director of CHOICE (the Australian Consumers&#8217; Association) and was the National President of Australia&#8217;s peak digital industry body AIMIA (the Australian Interactive Media Industry Association). Currently, he is also an Executive Academy Member of the IADAS. In 2001, Peter founded the multi award winning agency Clear Blue Day, with offices in NYC, Melbourne and Sydney. Clear Blue Day was founded around expert digital strategy and branding, with clients including Subaru, Macquarie Bank and Diageo. In 2007 this was sold to ASX listed entity Q Limited. In mid 2009, he joined The Brand Shop initially as Director of Digital to ensure that the agency created a digital strategy offering. A little over 4 months later, Peter was given the additional role of leading the agency with a talented ECD to a successful 2010, reporting directly to the CEO of the WPP owned STW Group (ASX: STW), a group that owns over 70 different agencies including JWT and Ogilvy, and soon after had a role at STW Group &#8220;central&#8221; working across all agencies.</p>
<p>Harry Kargman is the Founder and CEO of Kargo, the leading mobilepublisher platform. Founded in 2003, Kargo delivers advertising and integrated rich media across its proprietary platform of major media mobile websites, apps and tablet experiences. Kargo has been recognized with numerous awards including a Mobi and an OMMA for its advertising campaigns as well as a Red Herring Top 100 winner in 2013, an AlwaysOn OnMobile Top 100 winner in 2013 and an AlwaysOn OnMedia Top 100 in 2013. Harry has been featured on Bloomberg TV, 20/20, The Today Show, the New York Times, and NPR and in business publications around the world. He has been a keynote speaker or panelist at CES, Mobile Marketing Association, Digital Hollywood, Mobile Media Summit and the AlwaysOn Conferences. CTIA, GSM, the CDMA World Congress, COMDEX, Columbia University and other events. Previous in his career, Harry worked at Intel in Corporate Business Development, Intel&#8217;s venture arm, and at the Boston Consulting Group. He also held positions at Intertainer, a broadband content provider and Zefer, an Internet strategic consulting firm, as one of its first employees. Harry lives in New York City and holds seven patents on wireless technology. He graduated with honors from Harvard College.</p>
<p>Frank Kavilanz is General Manager of Partnerships and Revenue for Bedrocket to develop and scale best practices across all Bedrocket video platforms. Prior to joining Bedrocket, Frank was Senior Vice President of Strategy and Business Development at NowThisNews, a Bedrocket partner company. While at NowThis News, the digital news network for the mobile and social generation, he managed all growth and revenue efforts. Previously, Frank worked for the NBC Universal News Group where he served as Vice President of Strategy and Partnership for NBC News overseeing business development for NBCNews.com, Today.com and MSNBC.com. Earlier in his career, Frank worked at Disney ABC Television Group as Head of Business Development for ABC News Digital where he led initiatives for ABCNews.com, GoodMorningAmerica.com and GMA on Yahoo!.</p>
<p>Neil McGinness, CEO, Weekly World News: Led by Neil McGinness, Weekly World News, has inspired hit feature films, television shows, and musicals. Rooted in the creative success of over thirty years of supermarket tabloid publishing, the company recently joined forces with Steven Spielberg&#8217;s Dreamworks Television to develop new entertainment properties. Bat Boy first debuted as a Weekly World News cover story on June 23, 1992, and the original front-page photo of Bat Boy was the second bestselling issue in the tabloid&#8217;s history; it has since evolved into a pop-culture icon. Bat Boy currently stars in his very own musical, Bat Boy: The Musical, which in 2010 will be performed over 200 times in over 20 different states and countries. The original off-Broadway production of the musical won wide acclaim and awards, including both the Lucille Lortel Award and the Outer Critics Circle Award.</p>
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