#carlhaggerty #altheahideaway #hustle #rhustlers #rooftop #graciemansion #ilemaison #ilemaisonmagazine #donation

for more info, go to http://pausetheworldforpeace.org/2023/06/13/the-ile-maison-gracie-mansion-award-celebration-private-tour/
and https://goodnewsplanet.com/the-ile-maison-gracie-mansion-award-celebration-private-tour/

Listen to “Carl Haggerty great Cigar Party” on Spreaker.

The post Carl Haggerty at Althea Hideaway, at the Hustlers Roof Top, shares Good News about Gracie Mansion and Magazine’s Donation Tour 6/16/23 appeared first on Good News!.

Mediterranean cuisine is quickly emerging as one of the most popular cuisines in recent history. Characterized by its use of fresh vegetables, lean meats and legumes, the healthy backbone of this cooking style makes it more desirable to learn.

Celebrity Chef, Rocco DiSpirito, known for his approach to flavor and do-it-yourself dining, joins us to show us how easy it is to get restaurant style romance and quality without having to make a reservation.

More about Rocco DiSpirito:
Rocco DiSpirito entered the Culinary Institute of America at age 16, and at 18 began working for legendary chefs all over the globe. After graduating cum laude in business from Boston University, he jumped into the New York restaurant scene. In 1995, Rocco opened Dava, earning 2 stars from Ruth Reichl at the New York Times, calling his cooking “carefully considered exotica.” At 31, Rocco opened Union Pacific, which received 3 stars from the New York Times. In 1999, Rocco was named one of Food and Wine magazine’s “Best New Chefs,” and in 2000 was the first chef to become
Gourmet magazine’s “America’s Most Exciting Young Chef.” He has appeared on numerous television shows including, David Letterman, Jay Leno, The Today Show, Oprah, and Top Chef. He also starred in the 2003/2004 hit series, The Restaurant on NBC.

Rocco won the James Beard award for his cookbook Flavor and has since authored 5 Minute Flavor and Rocco’s Italian American with his mother, Nicolina. Rocco is an avid cyclist, recently completing several triathlons and a Half Ironman competition in St. Croix, U.S. Virgin Islands. Rocco lives in New York City with his dog Teesha and his cat Pumpkin.

#stay #home #cook #rocco #restaurants #food #wine #new #york #times #david #letterman #jay #leno #today #show #oprah #top #chef #dispirito #style #pasta #bertolli

The post Stay Home and Cook Up Some Love with Rocco “Classic Good News” 09/10/07 appeared first on Good News!.

“When you get to the top of the hill, keep climbing.”

The post “When you get to the top of the hill, keep climbing.” appeared first on Good News!.

_________________ June 11, 2021 _________________

5 THE NAUMBURG ORCHESTRAL CONCERTS 116TH SEASON Naumburg Bandshell in Central Park TUE, JUN 15, 2021 – TUE, AUG 03, 2021 The Naumburg Orchestral Concerts announced today that their 116th Season will be returning to the newly renovated Bandshell. All concerts will take place at 7:30 PM at the Naumburg Bandshell (Concert Ground, near W 72nd St, New York, NY 1001). The concert is free but seats are allocated online due to COVID-19 restrictions at the time of announcement. Visit naumburgconcerts.org for more information. The 2021 line-up features collaborations and exuberant performances from both fresh and established artists. … EVENT DETAILS » 4 KRONOS FESTIVAL 2021 Kronos Performing Arts Association FRI, JUN 11, 2021 – FRI, JUN 18, 2021 After a year’s hiatus, Kronos Performing Arts Association’s “KRONOS FESTIVAL” returns on June 11 – 18, expanding the annual San Francisco-based event into the virtual sphere with eight exciting online presentations, including ten world premieres. All streams will be available free of charge, and will remain online for three months. Streaming details are available at kronosquartet.org/kronos-festival-2021/.KRONOS FESTIVAL features works by more than 20 guest performers, and highlights the work of Kronos’ artistic collaborators and community partners. Art, … EVENT DETAILS » 3 CREATING COMMUNITY. CINQUE GALLERY ARTISTS Art Students League of New York MON, MAY 03, 2021 – SUN, JUL 04, 2021 The Art Students League of New York, in partnership with the Romare Bearden Foundation, is honored to present “Creating Community. Cinque Gallery Artists.” The exhibition is the first introductory survey to focus on Cinque Gallery, the innovative non-profit artists’ space dedicated to promoting the achievements of Black artists from its founding in 1969 until its closure in 2004. The exhibition celebrates a diverse selection of late twentieth century and contemporary artists who participated in this … EVENT DETAILS » 2 YAYOI KUSAMA: I WANT YOUR TEARS TO FLOW WITH THE WORDS I WROTE David Zwirner Art Gallery THU, JUN 17, 2021 – WED, JUN 30, 2021 David Zwirner is pleased to present “I WANT YOUR TEARS TO FLOW WITH THE WORDS I WROTE,” a solo exhibition featuring new “My Eternal Soul” paintings by Yayoi Kusama. Ota Fine Arts, Tokyo, and Victoria Miro, London, will show concurrent exhibitions with works from this series this summer. Kusama’s work has transcended two of the most important art movements of the second half of the twentieth century: pop art and minimalism. Her highly influential career spans … EVENT DETAILS » 1 A FUTURE WE BEGIN TO FEEL Rosenberg & Co. SAT, JUN 05, 2021 – FRI, AUG 20, 2021 In celebration of the fiftieth anniversary of Linda Nochlin’s foundational essay “Why Have There Been No Great Women Artists?,” Rosenberg & Co. is organizing a summer exhibition of modernist women artists working from Cubism to Abstract Expressionism, as the city of cultural fame and capital shifted from Paris to New York. The Swiss painter and interwar American émigré Sonja Sekula said, “I think of all the contemporary American poets and artists who represent their outlook … EVENT DETAILS »

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#nyc #arts #top #five #picks #june #2021 #naumburg #orchestral #concert #116 #season #kronos #festival #art #performance #cinque #gallery #artist #yayoi #kusama

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‘Getting ethnic consumers’ is not just about leaving money on the table, it will determine which brands win or lose. We are at the tipping point where the American critical mass is Multicultural and ‘minority-majority’ is an oxymoron. The need to do Multicultural marketing right is painfully obvious.
Multiculturals are nearly 40% of U.S. consumers who spend $1.7 trillion yet still get under 18% of all ad dollars, and less of company resources. U.S. kids are already majority-ethnic, Millennials will be in 2022, and all of America by 2040. Key states like Texas, California and Florida are led by Hispanics, and ethnic-skewed top 15 DMAs, which make up half of our economic activity.
Hispanics, African Americans and Asians will power all future growth in population, jobs, new HH formations and new customers – as aging Non-Hispanic Whites decline. National minority-targeted media, digital, and social platforms and content continue exploding, as do sophisticated research and data analytics to develop and evaluate multicultural marketing efforts, and a shift of cultural openness in overall attitudes to foster Multicultural marketing.
While major players in telecom, CPG, QSR, Automotive and banking have been effectively addressing ethnic consumers for decades, they still drive the bulk of MCM ad spend growth. Most of the Fortune 500 are still reticent, late in the game or not doing it right. It is not just about a few adjunct in-language TV spots, influencers, soccer, events or social. It’s about a top-down, thoughtful, holistic and organization-wide approach that impacts the company’s goals, metrics, research, operations, resource allocation, strategies, target segmentation and execution. And tactically, hopefully make English ethnic efforts BAU because it is way overdue – we did our first English McDonald’s Hispanic spot back in 1989.
Recently, a Univision C-suite executive asked me ‘Liz, don’t you get tired of the constant education to deaf ears and wish you had gone Wall Street like your Stanford buddies?’ The answer: No, I am still an avid preacher and believer in marketing, love the multicultural, uber connected world we live in, and never give up… because money talks.’ So I urge Fortune 500 stakeholders to get it right. And here are my top ten pitfalls to watch out for.

1. Approaching The Market As If It Were A Blended or Monolithic Reality.
Don’t assume one size fits all or that the lowest common denominator approach is viable for long-term growth and success.
The answer: Personalized marketing will be even more critical based on the expectations and needs of Multiculturals, Millennials and Gen We. The optimal marketing approach is more of both ethnic targeting plus leveraging broader-appeal strategies for all.
Multicultural marketing has certainly evolved from the orphan regional efforts and silo years, to the post-pubescent total market homogenization, and now the Multicultural-led total market. Yet few have matured to the adulthood rich with complexity where the truth lives. For Hispanics, there is granularity by country of origin, acculturation, integration, generational distance and language; for AA, single female HOH decision-makers vs. traditional families, single young influencers or matures; and for Asians, by acculturation, or country, like Chinese vs. Filipino vs. Korean. Marketing can be incisive, geo-targeted, layered, or general as desired, depending on the objective and ROI parameters. But the first priority is honing the common base to maximize the brand voice and investment, and as a DDB-bred ad executive, I totally get finding the universal truths of human nature. Yet while a LCD approach works at times, it’s not going to drive consistent growth. The need to address target specificity and needs to drive deep relevance is vital in the increasingly geo-targeted, digital and social me-centric era we live in – where we must know customers profoundly and use customization on a grand scale for two-way brand connections with multiple targets, platforms and technologies.

2. Oversimplifying and Under-estimating the MCM Potential.
Don’t delegate MCM sizing to a junior person or intern, or think it’s just a big deal in a few markets.
The answer: Dig deep, understand and quantify the size and potential of each segment rigorously, the sub-segments within, roll-up by market and product, and reapply per initiative.
To build sustainable and profitable brand relationships, you must delineate an accurate ‘lay of the land’ view with the bandwidth of data, information, evidence and expertise to make the best and most judicious choices. Quantify the national impact by aggregating the target potential by market, by product, by store or zipcode. Figure out how to package meaningfully so it resonates within your organization. Establish the right metrics to identify the priority targets and roll out plans applying the proper analytics, research partners and tools like Simmons, Nielsen, TNS, Millard Brown and Horowitz.

3. Not Grasping the Ethnic Differences Related to Your Category.
They are likely not at the same point of category lifecycle or brand development, and culture lifestyle, demos and preferences impact their category behavior, needs and response.
The answer: Knowledge-based strategies require discipline to ensure all consumer factors weigh in. Identify the category differences that matter, and assess how far to drill-down efforts.
Some differences matter to drive sales, some don’t, but the assessment is necessary to answer that. Understand their differences in demos, family dynamics, culture, lifestyle, psychographics, product usage, preferences, and buying influencers which trigger perceptual and behavioral differences in how they define quality, value and loyalty; buy and use products, media and services; what motivates them and how they respond to marketing and ads. For example, in telecom, Hispanics are the heaviest mobile and data users, AA the highest TV entertainment and latest gadget users, while Asians skew broadband Internet – and this varies by market and sub-demos. Thus, address strategic, message and tactical implications for the common segment approach, and then pertinent sub-segment variances.

4. Inadequate Allocation Of MCM Company Resources.
Don’t say ‘This is all we have for Multicultural this year’ or allow territorial departmental silos to cause ineffective resource allocation to Multicultural marketing and hinder business growth.
The answer: Understand upfront the market in totality and by segment to objective budget allocation on segment revenue and upside, identify any programs/processes requiring recalibration, and address nuanced needs/opportunities across 360 strategies-tactics.
Inadequate pre-planning, lack of sound research, analysis or metrics, limited efforts, sub-standard concepts, and poor execution devalue the MCM potential. MCM should be an integral part of the top corporate strategies and planning process. There are likely disconnects in strategy, unidentified chances to leverage data, or missed opportunities from internal and external stakeholders. Within total resources, properly allocate MCM budgets by target share, revenue and potential, and weigh spend trade-offs across all the 5 P’s. Think about the money spent researching GM customers and identifying breakthrough product, insights or ads, while MCM cultural relevance, response, understanding or motivations dwarf in attention. The more this is done, the more impact ethnic marketing has in the mix. The best MCM marketers have recalibrated the organizational culture and programs where needed, and the way teams work so efforts are sustainable.

5. Executing short-term MCM Programs that Must Immediately Pay Out.
Multicultural efforts, generally added by switching dollars ‘from the GM’, are unrealistically expected to incrementally pay out in a limited time, with little costs for customer loyalty.
The answer: The right expectations and metrics, consistent marketing, engagement and two-way communication are all critical, and the base cost to maintain and grow customers.
There is a base cost for attracting, getting, growing and keeping Ethnic customers, and the MCM Program should not pay out solely on incremental sales. Short-term messaging and lack of customer engagement leads to poor brand perception, discounting, and churn. And don’t assume that brand affinity among AA will remain so without deep roots in their community; or brand familiarity in Mexico/LatAm will automatically transfer here without nurturing that relationship. A great example is Colgate-Palmolive left behind by P&G. Just like the GM, you need a consistent, integrated branding, retail, promotional and loyalty plan, a sound campaign across media and touch-points in the purchase path and customer lifecycle. Employ the proper research to ensure Ethnic segments are well defined and represented; and have realistic, measurable goals. We call this effective Transculturation, making your company Ethnic-relevant.

6. Not recruiting or Staffing Multicultural Marketing Appropriately.
Don’t have staff who happens to be ethnic lead Multicultural efforts, assume interspersing Multiculturals across departments is the holy grail, or recruit your housekeeper to evaluate work done by an experienced creative with a Masters.
The answer: Cultural leadership driven by a central group is foundational to success, layered with some cultural competency across all decision-makers, and an understanding of its importance across the organization. Effectiveness is not found in either extreme of silos or total market blending.
Assure Multicultural efforts are led by a multi-disciplined Ethnic marketing group with the depth of experience to guide strategies upfront at the high-level; have ongoing strategic oversight to feed into the brand as a whole; define where it makes sense to align or diverge; adeptly develop, execute and assess initiatives; assure ads are tested for validity; and be fully accountable for MCM performance. While also integrating Ethnic personnel across departments is beneficial, this alone fails as departmental management is still GM-driven, no one is accountable, and insufficient time is allocated to the ongoing depth of MCM segment knowledge and analysis required. While leaders like McDonalds entrench this philosophy with all marketing filtered by Multicultural leadership, I have also witnessed the loss of MCM accountability, dilution of efforts, and business erosion with various clients taken by the total market ‘efficiency’ model.

7. Consistently Opting For GM Translations, Benetton or Blended Casting.
Sometimes a concept or initiative transcends ethnicities, but consistently employing and force fitting a ‘universal’ approach is ineffective and dilutes all efforts and impact.
The answer: Leverage both universal commonalities and unique segment needs or opportunities. While always within a single brand platform, the target consumer should ground the segment efforts.
Seek synergies where it makes sense but don’t force-fit. It’s about transculturation, a relevant application of your brand essence to Multicultural segments, which usually results in a successful combination of three approaches – universal, parallel or unique. The ‘universal’ approach is a program, message or execution that works equally well across all segments (with minor tweaks); the ‘parallel’ approach makes strategic sense for all segments but may vary in product, message, nuances or casting; and the ‘unique’ approach is an initiative, promotion, channel or strategy necessary or opportunistic for one single segment, which may or may not cross-over to others.

8. Mistaking Language for Culture And Not Knowing the Difference.
There are the ‘fixers’ who use in-language as the solution to effective MCM marketing; the ‘uninformed’ who minimize the impact of cultural relevance regardless of language; and the ‘blinders’ who do not see the importance of either culture or language.
The answer: The currency of culture is how and where Multiculturals spend their time and money, the basis of effective marketing, with both native and English efforts key to maximize reach and impact.
Multiculturals, while integrated strongly or somewhat into the dominant culture, are set apart from others by their roots, context and idioms language abilities because they have access to a unique world of culture, people, way of relating, values, passions, content, music, food, sports experiences and media, and that they desire to maintain. There are three types of marketers that miss the mark. The most common are the ‘fixers’ who rely only on in-language efforts to define Hispanic or Asian efforts, but as most Multiculturals are bilingual/bicultural, they transition seamlessly in between, thus both in-language and English-targeted ads are important. The ‘uninformed’ misguidedly believe their GM spots work equally well, and while at times it does, it is not as effective as targeted efforts, as it’s foremost about cultural relevance, and staying culturally rooted is an inherent choice made by most African-Americans, Asians, and Hispanics whether foreign or US-born. Lastly, I’ve had Client ‘blinders’ who say ‘Half of them see our English spots, so we are covered since they’re the ones with the money anyways.’ They don’t get that over 20% of Hispanics have income over $100k income and Asians the highest of all, so they can likely afford the product, and their connection to cultural content and in their native language remains strong because is the language of the heart, even among bilinguals.

9. Assuming You Know the Target, Stereotyping & Cultural Appropriation.
Making generalizations about Multicultural consumers results in superficial or ineffective work, missed opportunities, negative stereotyping, and at worst, inadvertent racism and backlash.
The answer: A knowledge and demand based view and cultural lens and insight are key to a sound marketing strategy and ads. Assure you have the personnel, research, listening tools and hard data competency to know the difference, and avoid cultural appropriation.
We all know Hispanics are group-oriented, but showing a family with grandma in tow is not effective advertising – it’s how this collective lens affects their lifestyle, influencers and decisions. A Benetton Millennial cast piled into a car does not assure car buyers. Salsa is sold more than ketchup, but only 15% of buyers are Hispanic, and suburban White men consume 80% of urban AA hip-hop music. False assumptions and faux pas stem from ignorance, lack of perspective, and unvetted bad judgment. I almost choked when asked to translate Taco Bell’s ‘Run for the border’ for Hispanics. Another client wanted a ‘high level’ Asian campaign since ‘All Asians are smart’. Home Depot got ostracized for a tweet with African-American drummers and a Caucasian disguised as a gorilla, asking, ‘Which drummer is not like the others?’ Houston 1836 failed as the new MLS team name tied to its founding year, but also Texas winning independence from Mexico, offending its Mexican soccer fan base. Starbucks’ good intentions of engaging customers in race-related discussions was rejected by most ethnicities, and Kendal Jenner’s Pepsi ad showed just how bad it could get. And beware of poor GM translations, from the classic ‘Got Milk?’ campaign launched in Spanish as ‘Are you lactating?’; ‘Come alive with the Pepsi Generation’ translated in Chinese as ‘Pepsi brings your ancestors back from the grave’; to ‘Life Takes Visa’ translated in Spanish as ‘Life Drinks Visa’ which was confusing and culturally clueless. And be careful not to be seen as a quick fix, cliché or offensive when localizing regional text, radio or video. All of this counts as cultural appropriation, the ‘silent racism, disrespect, ignorance, tokenism, discrimination, pandering or cultural white-washing of marketing and advertising’ – which you must be aware of to avoid potentially catastrophic blunders.

10. Not Finding The Right Agency Partners.
Don’t settle for your GM agency hiring a few ‘ethnic experts’, just because Multicultural is now one of the few growth areas left, and also dominates youth, digital and social.
The answer: Hire the right ethnic agency with proven success, depth of knowledge and experts, which takes years to develop and effectively guide Clients strategies and profit.
Find the right ethnic agency that lives and breathes Multicultural. By definition, Multicultural experts have a uniquely broader perspective, as they have to be well versed in ‘GM/White’ consumers to lead the client and identify the commonalities and differences, whether in cultural cues, behavior, preferences, needs etc. Thus, are in the best position to feed the core MCM insights that will help fuel better ideas, opportunities and growth. Make them a part of the broader agency team that helps drive the company’s efforts. They are used to working collaboratively, have an engrained philosophy to work harder and smarter, and love challenging the status quo. Also, in shifting your GM strategy to be more culturally relevant, in addition to culturally focused efforts, there are several viable approaches. The ‘multi-agency reconciliation model’ has Ethnic agencies weigh in on overall marketing strategy and efforts (e.g., Wal-Mart); the ‘GM agency co-option model’ where they co-opt or buy-out a MCM agency, or create multicultural competency internally to better serve a Multicultural total market (e.g. Ogilvy); and the ‘Ethnic agency inversion model’ where Ethnic agencies go after the total market, competing on their deeper consumer knowledge. Bottom-line, hire a true MCM agency, and try a new one – like INFUSION by Castells.

About Liz Castells-Heard
CEO/Chief Strategy Officer of INFUSION by castells
Liz Castells-Heard is a ‘tell it like it is’ strategic thought leader and industry force with a Stanford MBA, finance and psychology training, 37 years of Multicultural, GM and Client experience with hundreds of brands, and unique brand of ‘brains, heart and grit’ with her analytical acumen, diverse skill-set, energetic style, solid values, and fearlessness.
Her agency, INFUSION by castells, is a leading national Multicultural agency providing Clients best-in-class marketing leadership and consistent results ‘no matter what’ by infusing strategic acumen, cultural insights and ROI-powered ideas. They create strategic brand and performance-driven creative with innovative 360° activation. The creators of Transculturation, they guide clients McDonald’s, Toyota and Charter Communications to profitably integrate Multicultural efforts across the P’s. The agency, founded in 1998 and formerly known as Castells & Asociados, is now minority and women-owned, expanded its Multicultural capabilities, and now has offices in both NY and LA.
Liz is regularly tapped industry source, speaker, and sits on the board of The LaGrant Foundation, which offers scholarships, internships and mentoring to Multicultural youth in pursuit of marketing/advertising careers. Education is her passion, which she calls the ‘equalizer’ to possibility. Liz is also a member of Easter Seals, AHAA/CMC, AMA, City of Hope, New America Alliance, SBSAA, Mentoring Partnership, Women In Management, and Who’s Who.
Fully bilingual and bicultural, Liz was born in Cuba, raised in Europe, Puerto Rico, and ten diverse U.S. cities. She lives with her husband Alan of 34 years in LA, has 7 godchildren, 2 German-Shepherds, a Chihuahua, and loud macaw (whose colorful personality matches hers).

Contact:
Liz Castells-Heard | CEO, Chief Strategy Officer | INFUSION by castells
liz@adcastells.com, Executive Asst.: carolina@adcastells.com
865 S. Figueroa St. Suite 1100, LA, CA 90017 | m: 213-305-4129 | p: 213.688.7217
122 East 42nd St. Suite 2305, NY, NY 10168 | p: 606.649.5600
www.adcastells.com

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Who: Supermodel Beverly Johnson celebrates the launch of her acclaimed memoir.

What: Please join us in celebrating the release of The Face That Changed It All, a memoir by Supermodel Beverly Johnson that chronicles her historical rise to the top of the fashion world gracing some 500 magazine covers, including American Vogue, over the course of a near 40 year career.

Red Carpet Attendance: Clive Davis, Calvin Klein, Gayle King, Christy Turlington-Burns, Iman, Carol Alt, Kim Alexis, Paulina Porizkova, Andre Leon Talley, Cindi Leive, Peter Beard, Peter Thomas Roth, Nene Leakes, Valerie Simpson, Neil Sedaka, Ivana Trump, Nikki Haskell, Commissioner Bill Bratton, Rikki Klieman, Randy Jones, and more!

The event is sponsored by Salamander Hotels & Resorts, Chico’s, Macy’s, Skybridge Capital, and Retrouvé.

Where: Museum of the City of New York
1220 Fifth Avenue (at 103 Street)

When: Wednesday, September 9; 7:00-8:30 PM

The post Supermodel Beverly Johnson Debuts The Face That Changed It All… appeared first on Good News!.

He shares his Good News about presenting and World Peace, and his family.  Nigel has been a force for new ideas in the worlds of fashion, beauty and entertainment for the past 20 years.  He is internationally renowned for his photography and his creative presence in all areas of the fashion, beauty and entertainment industries has been stylized by an array of fascinating projects.  Nigel’s work has included commercials, spokesperson roles, books, photograph exhibitions, international editorial assignments and the creation of his own show, The Shot on VH1. As a filmmaker his projects have highlighted some of our world’s most pressing issues with documentaries such as Dreams Are Not Forgotten, which he directed and produced, earning the Film Heals award from the Manhattan Film Festival.  Mr. Barker published his first and much anticipated book, Nigel Barker’s Beauty Equation, in 2010 which is being developed into a skincare and cosmetics lines designed to get women “Camera Ready.”   After 17 seasons as the judge on the hit show, America’s Next Top Model, Barker is now the host on the Oxygen Network’s The Face, alongside Naomi Campbell, premiering its second season in March 2014.

Barker’s unique position as photographer, filmmaker, philanthropist, author and father has secured him highly visible spokesperson positions for prominent global brands including Avis, Microsoft, Sony, Crest White Strips, and Nine West.  In 2010, Nigel appeared alongside Justin Timberlake and Peyton Manning in Sony’s national ad campaign.  He has also lent his personality to television and feature film cameos, as well as event hosting and presenting, including the 2007, 2008 and 2010 Emmys. Furthermore, Nigel has had cameo roles on several TV series including, Ugly Betty, The Young & The Restless, Privileged, Stylista, Style Her Famousas well as a cameo role in the feature film, Arthur (2011) with Jennifer Garner, Russell Brand, Nick Nolte and Helen Mirren. 

In 2013, Mr. Barker collaborated with SHUT Skateboards to create a unique skateboard, NB x SHUT, featuring his photography. He also launched a New York inspired fragrance collection with Demeter Fragrance Library. Nigel’s photography is also featured and ready for purchase on Art.com and Rock Paper Photo.com.

As well as being an ambassador for the UN Foundation’s Girl Up initiative he is a spokesperson and Ambassador for the Make A Wish Foundation,ASPCA, and The Elizabeth Glaser Pediatric AIDS Foundation.

Nigel Barker lives in New York City with his wife, Cristen, and their two children, Jack and Jasmine

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In fact, a new study from the MIT AgeLab found that while just over one third of mature drivers have at least one top technology, 51% said they would feel safer if their vehicle had all of the most up-to-date technologies. The survey also found that 55% of mature drivers plan to buy or lease another vehicle in the next five years, suggesting that as more and more of these features are incorporated into new vehicles, a growing number of consumers 50+ could be driving cars with these technologies.

On September 17, Joseph Coughlin, Director of the MIT AgeLab and Jodi Olshevski, a leading gerontologist and Executive Director of The Hartford Center for Mature Market Excellence, can talk to your listeners about this research and driving safety among older drivers.

They’ll share a new consumer ranking of the top ten technologies that are most likely to benefit mature drivers — a follow up to a study last year — as well as information on drivers’ confidence level in learning how to use these new technologies. They can also discuss the warning signs for older drivers and how to identify and adjust driving behaviors to stay safe on the road.

About Joseph F. Coughlin, Ph.D., Director of the Massachusetts Institute of Technology’s AgeLab

Joseph F. Coughlin, Ph.D., is Director of the Massachusetts Institute of Technology’s AgeLab. His research seeks to understand how demographic change and social trends and technology converge to drive future innovations in business and government. Based in MIT’s Engineering Systems Division, Dr. Coughlin teaches policy and systems innovation, as well as a course on social media and information seeking behaviors in health and finance. Dr. Coughlin is an editor and key contributor to Aging America and Transportation: Personal Choices and Public Policy, published in 2012 by Springer. Dr. Coughlin is a frequent guest on news programs; his work has been featured in both print and on television – ABC, BBC, CBS, CNN, NBC, News Asia, Economist, Financial Times, The Times, New York Times, Wall Street Journal and other media outlets throughout the world.

About Jodi Olshevski, M.S., Gerontology

Jodi Olshevski is executive director of The Hartford Center for Mature Market Excellence, leading a team of corporate gerontologists who conduct primary research and deliver expert services across The Hartford and to selected businesses. The team has won numerous awards, and is nationally-recognized as the pre-eminent corporate gerontology organization in the United States. An expert on a wide array of aging related topics, such as caregiving, eldercare, housing, and older driver issues, Olshevski has been interviewed widely by national and regional television and radio shows, including the CBS Early Show and NBC Nightly News, and by national publications such as the Chicago Tribune, USA Today, the Los Angeles Times, and the AARP Bulletin, to name a few. Olshevski is a frequent lecturer on business and aging at professional conferences and on industry panels, has held an adjunct faculty position at Pennsylvania State University, and is a Visiting Research Fellow at MIT AgeLab. She is also co-author of the book Stress Reduction for Caregivers, published by Taylor & Francis. Prior to joining The Hartford in 2000, Olshevski held positions at Work/Family Directions, Inc., Ceridian Performance Partners, and Senior Care Network. Olshevski has a master’s degree in gerontology from the University of Southern California.

The post New Study Reveals the Top Technologies That Mature Drivers Say Will Make Them Feel Safer and More Confident on the Road appeared first on Good News!.