Toy Experts Offer a 6Sneak Peek of the Hottest Playthings of 2010 and
Discuss Great Gifts That Fit Any Budget

WHAT: With the official start of the holiday shopping season only weeks away, ToysRUs is ready to showcase its 2010 Holiday Hot Toy List. This list is the definitive selection of toys sure to elicit that big WOW on Christmas morning when kids tear the wrapping off their gifts.

Carefully selected after a comprehensive review process, items on the list are organized by age from Babys First Christmas to Big Kids and serve as a starting point to help parents, friends and family find the perfect present for any child.

This year, families and friends are asking an important question How can I find the perfect gift within my budget? The companys predicted list of highly anticipated must-haves features dozens of toys and games that offer incredible play value and affordable fun while providing kids and families with hours of excitement at prices to fit any budget.

Here are examples of the hot toys for this Christmas categorized by age group:
Baby’s First Christmas: Go Baby Go Stride-to-Ride Dino from Fisher-Price
13 months to 2 years: Zoo from Playmobil
2 to 4 years: Squinkies Cupcake Surprise! Bake Shop from blip toys
5 to 7 years: Disney Princess & Me dolls from JAKKS Pacific
8 to 11 years: Cuponk from Hasbro Games
Big Kids: Kinect sensor from Microsoft

The complete ToysRus Holiday Hot Toy List
Will be provided upon confirmation of interviews

WHO: Bob Friedland Toy Experts WWW.toysrus.com

About Bob: Bob has been fascinated by toys his entire life including Hot Wheels Cars, G.I. Joe action figures, Barbie dolls and more. Now, Bob is an avid toy collector and industry expert and has translated his love of toys into the perfect career, working at ToysRUs. Bob has participated in dozens of radio and television interviews, sharing his knowledge of the hottest toys with audiences nationwide.

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