Text Message Alerts Offer Early Warning System for Potential Fraudulent Activities

Peter Ho, Vice President and Product Manager at Wells Fargo Card Services

BACKGROUND:
Wells Fargo & Company and Visa have just announced the rollout of Rapid Alerts for Wells Fargo Visa credit cardholders. The service enables consumers to better manage and track their spending while providing them with an early warning system for potential fraudulent activities. Rapid Alerts are sent to cardholders mobile phones typically within seconds of a transaction. Rapid Alerts let consumers monitor their credit card account activity and take immediate action if they believe a potentially fraudulent transaction is taking place. Rapid Alert messages also help customers track their spending and better manage their finances. Customers also will be alerted to credit card payments that are declined, which may also help remind them of recurring payments that they forgot to update due to a reissued, lost or stolen card.

Peter Ho, Vice President and product manager for Wells Fargo will explain how this new service will help customers take better control of their finances.

For more information please visit:
https://labs.wellsfargo.com/rapidalerts

MORE ABOUT PETER HO:
Peter Ho is a Vice President and Product Manager at Wells Fargo Card Services. He joined Wells Fargo in 2003 and has worked on a number of product initiatives since that time. With over 19 years experience in the Financial Services sector, Peter has held a number of different positions in both line and support areas. Before joining Wells Fargo Bank, he was an independent strategic consultant to financial services industry leaders such as Wells Fargo Bank and Egg. Peter also spent time at IBM Business Consulting Services in the e-business Strategy and Change channel and at Citibanks Global Consumer Bank where he was a Relationship Manager supporting Small Business Banking.

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