Meet Erik from Happy Feet™ Two at Build-A-Bear Workshop
Costumed Character Appearance at Build-A-Bear Workshop
in Conjunction with Happy Feet Two movie debut
Shannon Lammert Jill Saunders
Who: Build-A-Bear Workshop® and Warner Bros. Entertainment…
What: … are giving fans an opportunity to meet and be photographed with their favorite penguin, Erik, star of Happy Feet Two. The first 300 Guests who attend the event will receive a special Happy Feet Two gift. This event welcomes the Happy Feet Two characters to Build-A-Bear Workshop, including make-your-own Erik and friends Lovelace, Sven and Boadicea as pre-stuffed minis.
When: November 12, 2011 at 1:00 p.m. EST
Where: Build-A-Bear Workshop, 565 Fifth Avenue, New York, NY 10017
Photo Opportunities: Erik Costumed Character with Guests
About Build-A-Bear Workshop, Inc.
Build-A-Bear Workshop, Inc. is the only global company that offers an interactive make-your-own stuffed animal retail-entertainment experience. The company currently operates more than 400 Build-A-Bear Workshop stores worldwide, including company-owned stores in the United States, Puerto Rico, Canada, the United Kingdom, Ireland, and franchise stores in Europe, Asia, Australia, Africa, the Middle East, South America and Mexico. Founded in St. Louis in 1997, Build-A-Bear Workshop is the leader in interactive retail. Brands include make-your-own Major League Baseball® mascot in-stadium locations, and Build-A-Dino® stores. Build-A-Bear Workshop extends its in-store interactive experience online with its award winning virtual world website at Bearville.com™. The company was named to the FORTUNE 100 Best Companies to Work For® list for the third year in a row in 2011. Build-A-Bear Workshop (NYSE: BBW) posted total revenue of $401.5 million in fiscal 2010. For more information, call 888.560.BEAR (2327) or visit the company’s award-winning website at buildabear.com®.
About Happy Feet Two
The sequel to “Happy Feet,” the Academy Award®-winning animated smash hit, George Miller’s “Happy Feet Two” returns audiences to the magnificent landscape of Antarctica in superb 3D. The film features the voices of Elijah Wood, Robin Williams, Hank Azaria, Alecia Moore (P!nk), Brad Pitt, Matt Damon, Sofia Vergara, Common, Hugo Weaving, Richard Carter, Magda Szubanski, Anthony LaPaglia and Benjamin “Lil P-Nut” Flores, Jr. Warner Bros. Pictures presents, in association with Village Roadshow Pictures, a Kennedy Miller Mitchell production, with Dr. D. Studios, a George Miller film, “Happy Feet Two.” The film opens on November 18, 2011 and will be presented in RealD 3D and IMAX 3D, and also in 2D. It has been rated PG for “rude humor and mild peril.” www.happyfeettwo.com.
We would like to thank you for your interest in covering our business. As you write your story, we would ask that you use our full Name: Build-A-Bear Workshop® and that when referencing the process of making stuffed animals you use the word “make” not “build.”
Build-A-Bear Workshop is our well-known trade name and our registered trademark of Build-A-Bear Retail Management, Inc. Build-A-Bear Workshop® should only be used in capital letters to refer to our products and services and should not be used as a verb.