Dear Media Friends,
Below is a tune in alert for the World Premiere of THE LOVE OF DOGS BENEFIT CONCERT exclusively on Hallmark Channel.
Hallmark Channel and PEDIGREE Foundation teamed up for a television special to help the millions of shelter and rescue dogs across the country find loving homes. The Love of Dogs Benefit Concert will air Monday, October 21 (10 p.m. ET/PT, 9c) exclusively on Hallmark Channel. The concert special will feature country artists Lee Brice, Hunter Hayes andEaston Corbin and was taped before a live audience at the fabled Country Music Hall of Fame CMA Theater. Rising country artist Jillian Cardarelli performed during the reception prior to the show taping while Hallmark Channel’s own Larissa Wohl served as emcee for the evening.
The television special will help raise much needed grant funds for PEDIGREE Foundation as part of Hallmark Channel’s Adoption Ever After initiative. The initiative has helped over 40,000 pets find their forever homes. With estimated totals from the two-day event, that also included a golf tournament, at $325,000, PEDIGREE Foundation and Hallmark Channel are hoping to raise even more funds through tonight’s airing with the Text to Donate option. Viewers can make a donation by texting Dogs Rule to 615-392-1626 or visit their website at www.PEDIGREEFoundation.org.
Crown Media Holding, Inc, 12700 Ventura Boulevard Suite 200, Studio City, CA 91604 United States