At the Fashion Footwear Association of New York (FFANY)

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At the Fashion Footwear Association of New York (FFANY), we seek to grow and serve a vibrant, global footwear industry, where doing business in New York is profitable and easy for our membership, and where the industry strengthens through education and unites in charity.

“FFANY Shoes on Sale” began as a shoe sale in a tent in Central Park in 1994 as an inspired call-to-action of FFANY and Co-Founders Jodi and Jerome Fisher to join the generosity of the shoe industry and compassionate customers to raise funds to find a cure for breast cancer.

Now in its 25th year, QVC presents “FFANY Shoes on Sale” is the largest fundraising event of the shoe industry and has donated over $55 million to fund “First-Step” research at nine of our nation’s leading research organizations. In the month of October, donated footwear is sold on live television through QVC and at an annual NYC charity gala event in a special designer shoe salon.

Our mission is to:

Serve and grow the footwear industry by making it easy and fun for buyers and sellers of shoes to do business in New York.
Drive innovation to make the buying and selling of shoes easier.
Strengthen the industry through education.
Unite the industry in charity.
Propel the industry forward.
New York City is the heart of fashion and the center of global business. That’s why we’re dedicated to growing the footwear industry by making it easy to do business in New York. The New York Shoe Expo brings together retailers, brands, designers, buyers and sellers four times a year – all right here in New York City.

Giving back is a huge part of our mission at FFANY. FFANY unites the industry in charity by rallying footwear leaders around important causes including, in particular, breast cancer research.

Growing an industry takes more than just business opportunities. At FFANY, we understand the need to strengthen the industry through education. From scholarships and workshops to e-learning courses, FFANY is paving the way for a new generation for footwear professionals.
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